Project 1
Situation:
A U.S. Fuel Cell producer needed to understand the global market for large stationary fuel cells to optimize the planning and development in their next generation line.
Objective:
To understand the large stationary fuel cell market in regards to costs/pricing, output, product performance, the competitive environment, and the potential for subsidies.
Result:
The Voice-of-Market® Forums were conducted in North America and Europe and succeeded in generating the knowledge that led to optimized new product platform development. The client was able to shorten time to development and achieve success with a new designed 'modular' product that required only one product that could be easily be customized to various scenarios. This resulted in tens of millions in product development savings and time to market.
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Project 2
Situation:
A new startup venture needed to understand the market and business potential for a new nanotechnology to determine best strategies and to justify next stage funding.
Objective:
To determine the value of the new technology at its present state of development and projected value based on achieving identified performance criteria.
Result:
PARAGON helped secure next stage funding for continued development based on the determined present value and new applications development work is ahead of projections with a clear understanding of product requirements to maximize success.
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Project 3
Situation:
The Ministry of Economic Development of a Pacific Rim nation has plans to create an advanced materials center directed to new materials development with global commercial potential. This center would incorporate the breakthroughs and knowledge in their many Universities and National Labs.
Objective:
To understand the best areas of focus for an advanced materials center dedicated to improving the performance of lightweight metals, polymers, polymer composites, and aluminum.
Result:
PARAGON identified the specific areas of focus that offered the largest potential for commercial success as well as identifying the major partners downstream who would provide support in development and be the initial targeted customers.
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Project 4
Situation:
A European client had a new materials based product that had potential in a very well defined (vertical) market. They needed to understand the North American market for producing and marketing wipes in a wide variety of consumer and commercial uses.
Objective:
To determine the best way to commercialize our new technology into wipes in the North American market.
Result:
The PARAGON process provided detailed information about the value chain and uncovered an unknown but critical opportunity about where and how to apply the new material that increased the downstream value several times over the expected approach that had tentatively been selected.
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Project 5
Situation:
A specialty materials company had core competencies to control pore size in a number of different particles and were committed to new platform growth by extending this into new products for new applications.
Objective:
To generate new product platforms that are a strategic fit with our core competencies and meet criteria for investment.
Result:
Paragon was able to identify a number of strategic platforms that offered very large growth opportunities. The client has successfully developed 2 of those including separations materials for coal fired power generation.
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Project 6
Situation:
A major global chemical company developed a soy lecithin based biopolymer that was lower cost than comparative alternatives. They invested in the initiative to provide an alternative to phenolics used in composite woods that were needed based on new California driven VOC regulations.
Objective:
To validate the business plan and to determine the best means of acquiring preferred supplier and to justify capital investment plan for engineering and production scale up.
Result:
Uncovered intelligence not in public domain that existing phenolic suppliers had developed new grades that would meet regulations at a fraction of the cost basis of our client. The client saved $17 million already proposed for first production levels.
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